Posts Tagged ‘Real Estate Agent’

Home Staging.Virtually

Friday, January 1st, 2010


 

     Most of the time when we think of the process of staging a home it involves many important steps, most of which are time consuming and take a great deal of money to execute. How can we eliminate some of these steps, save money and still keep an edge in the industry without compromising our income? 

      It is called virtual home staging, which can be done at a fraction of the cost of traditional home staging. Over 80% of homebuyers look at pictures on the internet before they go and look at a property. With the growing number of vacant homes due to relocations and foreclosures, this is an excellent opportunity for us all to take advantage of. Best of all you do not need a storage facility or a moving truck to perform this service. Home staging is about the buyer envisioning the potential of the home while helping the seller sell quickly and for more money. Virtual home staging enhances the show ability of any home. It gets people that may not normally consider that particular house the ability to see what potential any given house may have if it was decorated. While it would be dishonest to make certain changes to the home such as hiding a flaw or changing it structurally, it is completely acceptable to make the home look its best with furniture and accessories.

      You can have the homeowner or real estate agent send you high quality photos along with window measurements and room dimensions. With this information you can use software to map out the room to scale and cut and paste items that are the appropriate size into the room and make it look staged.

 

The Disclosure Debate

Monday, November 30th, 2009


As real estate agents, it’s our duty to disclose any and all features of a home that may affect its value in the eyes of the buyer. This naturally includes telling buyers about material flaws like water damage or deteriorating roof shingles, but full disclosure can also include non-material elements like violent or illegal acts that have taken place on the property. While a home’s sordid past may not affect it structurally, its perceived value could be reduced due to the stigma it’s acquired.

Laws vary state by state regarding what types of incorporeal blemishes must be disclosed to the buyer.

In states where a death isn’t on the list of mandatory disclosures, the real estate agent is faced with a moral quandary. If he tells the buyer about the event, she may back out of the sale or demand a price reduction. Neither scenario will leave you with a happy seller.

If you decide not to tell the buyer about the death, she could end up suing you for misrepresentation, in addition to dragging your reputation through the mud. Word of mouth carries a great deal of weight in our industry, so it’s important to be honest and responsible with both parties of the transaction.

There’s also your conscience to think about. As agents, while our main priority is our clients, we also owe it to the buyers to be forthcoming about the history of the home, and to provide them with enough facts so they’ll be able to make an informed decision.

A large number of agents make it their rule to not disclose immaterial flaws unless asked directly about them. This can be a risky decision, particularly if the home was formerly used for something illegal like a meth lab. In a case like this, the home may be nearly new and in great condition, but the buyer’s safety could be at risk if for instance, a drug addict comes to the house looking for a hit. Particularly if the buyer has children, the house’s past could have a huge impact on their decision to buy the home.

A death in a home can be a particularly tricky situation for an agent to deal with. Death from old age or from a non-contagious illness seems to have less of a stigma attached to it, but the situation can still spook some buyers. If the death was a suicide or a murder, buyers may have a much more difficult time shaking off their unease.

Many people believe that dark energy can remain in a home after a violent death, and they fear that it may harm them somehow. There’s also the idea that a haunting can occur if a person dies prematurely, and very few buyers want to live with an angry ghost.

If you tell buyers about a grisly event that’s taken place on the property, they may very well back out of the sale. This isn’t good for you or your client, but you’ll be able to sleep well at night, knowing that you were honest. If the buyer decides to buy the home despite the violent event, then they’re doing so with all the facts in hand. You won’t be responsible for any buyer’s remorse, and you won’t be putting yourself at risk for charges of misrepresentation.